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Following a highly publicized security breach that compromised the personal data of millions of users, Sony PlayStation needed to urgently fortify its platform security. As a response, PlayStation partnered with the digital agency POSSIBLE to introduce Two-Factor Authentication (2FA) to its global player base.

The challenge was delicate: introduce a mandatory, high-friction security step to a user base that historically resists interruptions to their gaming experience, all while rebuilding brand trust.

role //


UI Designer (Contract)

agency //


POSSIBLE (VMA)

client //


Sony PlayStation

core deliverables //


User Flows, UI Design, Motion Graphics & Interactive Concept Presentations

the challenge //


Security and user experience are often at odds. Following the hack, users were understandably anxious about security, but they were also fiercely protective of their time.

Our team had to solve a complex UX/UI puzzle:


  1. Educate without Alarming: Acknowledge the need for heightened security without causing panic or dwelling on the past breach.
  2. Minimize Friction: Design a setup flow that felt lightning-fast, intuitive, and native to the PlayStation ecosystem, ensuring users could secure their accounts and get right back to gaming.
  3. Bridge the Device Gap: Seamlessly guide users through a cross-device experience (moving from the PlayStation console UI to their mobile device for the authentication code).

the process & my approach //


1: Flow Mapping & UX Partnership


I partnered closely with a dedicated UX designer to dissect the 2FA onboarding journey. We mapped out every edge case—from a user setup during initial console boot-up to an in-game prompt.


  1. Reducing Steps: We audited the traditional, dry corporate 2FA flows and aggressively trimmed the fat, cutting down on unnecessary screens and optimizing form fields.
  2. The Cross-Device Hand-off: We focused heavily on the exact moment the user has to switch from their TV screen to their phone, using clear visual cues like QR codes and step-by-step numbers to eliminate confusion.

the process & my approach //


2: Crafting the UI Experience


Once the skeletal flows were validated, I took ownership of the user interface design, ensuring it aligned perfectly with PlayStation’s sleek, dark, and immersive brand aesthetic.


  1. Gamifying Security: Instead of making it look like a banking app, I used bold iconography, clean typography, and a distinct visual hierarchy that felt native to the PlayStation OS.
  2. Progressive Disclosure: We intentionally broke the information down into bite-sized pieces so users never felt overwhelmed by a wall of security text.

the process & my approach //


3: Motion Graphics & The Pitch


A static deck wouldn’t cut it for a high-profile client like Sony. To truly sell the speed and seamlessness of our concept, I created custom motion graphics and animated transitions.


  1. Simulating the Experience: I animated the entire user flow to demonstrate exactly how the UI would smoothly transition from the console to a mobile device and back.
  2. Winning Client Buy-In: These high-fidelity motion prototypes allowed PlayStation executives to feel the pacing of the flow, proving that security didn't have to ruin the gaming experience.

the impact & results //


  • Successful Concept Approval: The motion graphics and streamlined flows successfully won over senior leadership at PlayStation, greenlighting the design for production implementation.
  • Restored User Trust: By creating a transparent, empowering, and non-intimidating setup process, the design helped transition users into a more secure ecosystem without alienating them.
  • Balanced Security and Play: Proved that enterprise-grade security could be seamlessly integrated into a consumer entertainment platform without sacrificing product engagement.

key takeaways //


  • Static screens cannot communicate pacing. I learned that using motion graphics during client presentations is often the difference between a concept getting approved or rejected, especially when pitching interactive experiences.
  • Designing after a data breach requires immense user empathy. The UI had to project absolute stability, control, and modern authority to make users feel safe again.